.It's the kind of item that might only have been thought up through a make-up performer along with years of expertise under her waistband. "When I initially obtained the example coming from the lab and also placed it on my jowls, I searched in the mirror and mentioned, 'OMG. This is a wonder,'" owner as well as CEO Bobbi Brown says to Refinery29, consequently the name. "There was actually nothing at all like it on the market place when our company introduced it. I am actually very happy with that." Including a hydrating castor oil as well as beeswax base, the large shaded ointment isn't just like a traditional lip and cheek rouge. Rather, it much more closely imitates natural skin care than makeup. Magic Balm left behind skin layer appearing wet as well as moisturized considering that it in fact moisturized skin layer, all while including a caress of color (it's offered in coral reefs, ashen fuchsia, and also oxblood, too). Probably most importantly, it looked excellent on people of any ages, from twenty-somethings to the 60+ set. (Jones Road likewise regularly features versions of all ages in its own campaigns and item visuals.).